About

I — Position

          I work across strategy, art direction and artistic research at the intersection of fashion, visual culture and transnational memory.        

          My practice moves between image construction and image analysis. I build image systems across brand strategy, editorial direction and research-based artistic work.        

II — Practice

          I operate across art direction, garment construction, color systems, analog processes, publishing, painting and installation.        

This dual practice allows me to build image systems from within the image itself, not from the outside.        

III — What I solve

• strong visuals without structure
• campaigns without narrative continuity
• cultural references used without authority

Strategy benefits from research. 
Art benefits from structural thinking.