I build distinctive image systems for fashion and culture.

I turn positioning into a visual language that holds across campaigns, casting, editorial and digital.

ART DIRECTION · VISUAL STRATEGY · IMAGE SYSTEMS START A PROJECT → Response within 24–48h · Paris / International
SERVICES
01

STRATEGIC IMAGE AUDIT

              Visual diagnosis, positioning, references and a 90-day direction.              Clarify what needs to change.

2–3 weeks · From €3,000

DISCUSS AN AUDIT →
02

IMAGE SYSTEM DIRECTION

              Narrative, references, casting, silhouette, image principles and cross-platform direction.              Build the visual language.

4–6 weeks · €6,000–8,000

BUILD AN IMAGE SYSTEM →
03

ONGOING ART DIRECTION

              Image direction across campaigns, teams and ongoing projects.              Keep it coherent over time.

From €4,000 / month

DISCUSS A PROJECT →
HOW I WORK
01

Cultural tension

02

Narrative structure

03

Visual translation

04

Cross-platform coherence

Research becomes structure. Structure becomes image.

If your brand is entering a new phase, let’s define what its image needs to become.

START A PROJECT →